For example, someone shared last week that in his residential community, all residents are worth over ten million. A Meituan errand runner added all the neighbors there based on this scenario, then posted his own products and business connections via WeChat Moments (private messages). He reportedly built a pretty big business from it.
Some people don't take their nearby connections seriously, while others treat them as valued clients to make money.
The best marketing is content, the best content is product, and the best product is trust.
Services that hook users typically give them an identity, whether it's a real name or just a username. With that identity, users can gradually invest—time, energy, money—making it "valuable" through systems like reputation, levels, and points. Once vanity is satisfied, they keep coming back to nurture their virtual self, and retention climbs.
In anonymous apps, users have no identity to invest in, so there's no reason to return once the novelty fades.
Success in the business world largely depends on the support and goodwill of friends.
Give it three minutes: start from your current experience and work backward along the timeline, extracting one highlight from each phase.
When a manager catches you doing something right, they’ll be very specific about what you did well and which steps you nailed. They’ll tell you how pleased they are by your work—and more importantly, they’ll pause for a few seconds to let that positive feedback really sink in. Then they’ll encourage you to keep up the momentum, often adding another round of praise. #ReadingNotes#