Keys to Side Hustle Success

Traction is the key to a successful side hustle.

Traction is a progress milestone for anything that proves you’re actually doing something:

Your first real user, your first piece of feedback, your first revenue, and so on. You should build something that hits these milestones within the first week. If you haven’t hit at least one in seven days, it’s probably time to drop the project and move on.

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How to Build a Profitable Project

One common mistake is building something big from day one without validation. Do you know what the best validation looks like? Revenue and repeat customers.

If you can make even a little money and keep people happy enough to come back, that’s validation—even with a very simple offering. Build big, but take it step by step, and validate every single move along the way.

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