Do Nothing, Make No Mistakes, Earn Quick Money
The only way to avoid mistakes is to do nothing, and the only way to make quick money is to never do anything right.
It's about the relationship between a renovation company owner, the designers, and the project managers.
Designers are pre-sales—they're there to talk clients into signing up. Project managers are after-sales, and the after-sales responsibility is to deny, deflect, and drag things out until they can push it to the next day.
So what is the boss? The referee.
If the designer stirs up everyone's anger, it's simple—kill him to calm the client's frustration. If the project manager stirs up everyone's anger, it's simple—kill him to calm the client's frustration.
Who do they look like? They look like the temp workers in every accident—no matter what goes wrong, it's always those two temps who are at fault.
You do all the work, you take all the blame, and the money doesn't go to you. Understand? That's how it works.
Pay attention—the boss absolutely cannot do any work, or he's done for. If you end up on the same side as your own designers and project managers, you'll never grow.
This is the mistake many small business owners make—they take on everything, shoulder all the responsibility, and can't figure out why their company can only ever have three to five people.
The reason is simple—because if you do the work, you'll make mistakes. And if you make mistakes, you can't grow your business.
You can pay designers no base salary, and project managers no base salary. Without a base salary, designers have to push clients into signing up, and project managers have to figure out how to squeeze money from clients.
If they can play the good cop and the bad cop—one threatening to quit, the other crying and looking pitiful—then theoretically, they can talk most clients into going along, because most clients are kind and don't want trouble.
If a few clients push back, it's simple—fire that designer or fire that project manager. The loss is limited; you can hire someone new. Or if a designer in the east district can't cut it anymore, just send him to the west district.
Understood? That's how you play the game—it works. And the boss can build not just his net worth, but his reputation.
Because he's always playing the good guy—he's on the client's side. Whoever threatens his image, he'll threaten their livelihood. He says this line every day: As a client, wouldn't you be moved? You definitely will be.
So what's the profit model? It's SI—System Integrator. Once you've talked the client into signing, you can use that order to pressure suppliers—you can drive down supplier prices and force them to provide low-quality goods. Then you pocket the difference.
Clients complain? That's all the project manager's job. New business development? That's all the designer's job. It's fishing sales and dragging execution—land one client if you can, take one pair of shoes if you can.
A company like this tries to go public, tries to talk to listed companies about acquisitions, gets ready to merge, and wants to define the industry.
Kind of interesting, right?
Investing is a cautious thing. How much can you really spend? Maybe they'll cheat you out of a little money. But as an investor, if you're not careful, you'll fall right in. Investors should put in the effort—if you don't, and you lose everything, you deserve it.