Create with hard work, but never stop promoting it.

Even on the same social media platform, if you want most of your followers to see what you post, you need to push the same content repeatedly, because most of your followers won’t see it after just one post. If your new product launch gets no attention the first time, try launching it several more times—Airbnb launched three times when it started out.

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First published 2023-09-19 12:44:47