The more understood you are, the more you’re exploited.

Most people spend their lives obsessed with being understood, desperate to find someone who "gets" them. That's amateur hour. The more you want to be understood, the more you play yourself. The biggest mistake at mahjong is letting your opponent read you—once you've exposed your tiles, they may understand you perfectly, but that's exactly why you're losing.

When Is the Best Time for Your First Big Gamble?

When is the best time for your first all-in bet? When you’re making your entrance.
Because at that point, you’ve got nothing to lose. You’re already down in the hole, and losing just keeps you there. With no chips to begin with, the bigger the bet, the better the deal.

When is the best time for your second all-in bet? Right before you die.
Because your chips are about to be confiscated anyway. Whether you bet or not, you’re still going to die. That’s your second opportunity to go all-in.

What Determines Whether a Product Goes Viral

The key is whether the audience holds influence or purchasing power.

If the audience has purchasing power, there’s a real opportunity to make money; if they hold influence, it’s possible to build reputation. For you, the most important thing is whether you can help them relate to your content, tap into their empathy, and then leverage their money or power to support you.

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Workers and Merchants

For salaried workers, the typical purchase is a standard residence. It's not that they dislike luxury homes—they do—but…
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