Reply to verify shoe authenticity – make $200k/year?

How do you attract and grow traffic? We have 300,000 to 400,000 monthly unique visitors.

Luckily, I did the following things.

1. While doing nothing, traffic kept growing. I even stumbled upon an SEO goldmine without knowing what SEO was.

2. I learned SEO and stayed #1 in search results for “fake vs real [item name].”

3. User demand for item authentication kept growing.

4. We built a brand around it and made every effort to appear more trustworthy and professional.

5. High margins, low volume, time-based services (up to 95% margin when needed).

6. Excellent customer support, doing the right thing when necessary (refunds), delivering extra value to clients, and so on.

Similar to a paid authentication service for verifying whether antiques are genuine.