Personal Weddings Can Also Generate Revenue Through Sponsorships

Foreigners really know how to push the envelope. Theoretical concepts that seem plausible here in China—like wedding sponsorships—rarely materialize, yet overseas, they actually happen. After all, there’s always been a culture of offline event sponsorships domestically, and since weddings are large-scale offline events, it’s theoretically feasible for vendors to step up for advertising exposure.

One foreign individual secured sponsorship from 26 companies for their wedding, effectively hosting the event for free and even coming out ahead financially.

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