Category: Opportunities

Service businesses are easier to get started than product companies: find ways to sell your knowledge, including doing things you already know how to do well. People will pay for your knowledge.

Nurture your cold leads (those who aren't responding much, the indifferent ones): it's tough to land clients at first, but by showing genuine care to other cold leads, this strategy could get you your very first order.

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Traction is the key to a successful side hustle.

Traction is a progress milestone for anything that proves you’re actually doing something:

Your first real user, your first piece of feedback, your first revenue, and so on. You should build something that hits these milestones within the first week. If you haven’t hit at least one in seven days, it’s probably time to drop the project and move on.

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