Customer Acquisition Costs in 2020
At SoYoung, the customer acquisition cost per client for cosmetic surgery and aesthetic treatments is ¥5,000.
For overseas real estate, it’s ¥2,000 per person.
For gym memberships, ¥500 per person.
The average for apps is ¥20 per person.
For matchmaking meetings for users over 30, the cost per single meeting is ¥10,000.