How to Get Content Update Inspiration
As is well known, doing SEO or managing media requires a massive amount of content, and it's often necessary to target topics with high traffic. So how do you come up with such topic ideas?
Here are our go-to strategies for sourcing content inspiration:
Find trending topics on Reddit
Look for topics with SEO potential (long-tail keywords)
Take the opposite stance on popular opinions
Create content around events for your clients
Ask your customers about success stories and connect with your sales team
See what people are asking
Identify pain points in case studies
Check competitors' paid keywords
Research who your customers compare you to
Recall your own recorded experiences
Find highly trafficked content in your industry
Identify your competitors' high-traffic content
Use content idea generators
List the pain points your business solves
Update existing content