How Much Can a Bilibili Creator Earn
1. Most creator influencers can only earn money through incentive programs. Generally, a video with 10,000 plays earns a reward of 35 yuan, but this reward has been declining. Currently, it's only about 10 yuan per 10,000 plays.
2. For tipping income, taxes are usually about 30%, leaving 70% after tax. Bilibili takes a 50% cut, so as an influencer, you typically get about 0.35 yuan from each 1 yuan tip.
3. For the charging plan, influencers usually get 70%. If it's an Apple device, there's also the Apple tax (30%), averaging out to 50% across platforms. So from each 1 yuan charged, the influencer receives about 0.5 yuan.
4. For sponsored content (private deals), creators with around 200,000 followers can typically earn 3,000-10,000 yuan per month from sponsorships (one deal might be 3,000 yuan). Those with fewer than 200,000 followers often act as intermediaries for MCNs to secure advertising deals. It's hard to get direct clients, and advertisers usually look down on them, so they're mainly used for price inquiries. MCNs typically take a 30% commission on each sponsorship deal.
