Purpur App: $3,000 Monthly Earnings
Purpur App is a therapeutic relationship app, but it’s only available in foreign languages.
It started as an idea for a printed card game (essentially like a truth-or-dare style game where partners ask and answer questions honestly to build understanding). They focused on specific topics like relationships, household budgets, cohabitation, and family planning to help couples reach agreements. The initial card set sold over 20,000 copies and generated $300,000 in revenue. They then transitioned to a digital subscription model, reaching monthly revenues of over $3,000 within six months.
The main growth came from Product Hunt for the cold start, followed by distributing flyers in various cities, and then getting everyday influencers on Instagram to post short videos about it.
The concept is solid. Most people really need to sit down and have honest discussions about these issues, reach consensus, and move forward together.