The Secret of Making Money on Social Media: Even Stupid Consensus Is Consensus

Traffic (and therefore revenue) depends on the consensus of a group of people.

The cases mentioned in the article:

You basically just watch foreign news, clip and take out-of-context segments from negative stories—or even clickbait pieces from obscure foreign outlets (there are tons of those)—then invent conspiracy theories, add some background music and voiceover, and upload. This method can consistently get 30,000 to 100,000 views.

Doing this long-term averages out to an annual income of 200,000 to 300,000 RMB.

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