How much should partners get?

In most cases, the cost of sales typically accounts for around 60% of revenue. Offering sales teams more than 60% in commission is a common strategy to drive substantial order volumes—a quick look at listed companies' financial reports makes this clear: gross margins may appear healthy (often exceeding 60%), but net profit margins are usually thin, sometimes below 8%. Profit is generally generated through scale.

Unconventional thinking

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