Every company must achieve balance.

As a business, the top priority must be breaking even. If you can't break even or support yourself, no matter how grand your ideals, it's all castle-building in the air. No matter how highly you regard yourself, in reality, you're on your knees. Profitability is a critical metric for any team—even if it's just one dollar. At least then you can sustain yourself and avoid being forced into a capitulation.