How to Run a One-Person Company
The author shared the product structure of a one-person company as a reference, which is quite insightful—specifically focusing on product structure.
First, a hook product for lead generation, with diversified outreach (multiple traffic channels), focusing on one vertical channel to acquire customers and solve traffic needs. (Under $50)
Then, a product that builds user trust and long-term connections while enabling quick conversions—essentially a membership community, providing ongoing陪伴 and cultivating trust. (Under $1,000)
Finally, a core profit product that serves a small number of customers but generates substantial enough profit to justify the effort. (Over $5,000)